Awesome Merchandise have been using a Wordpress blog for the last 2 years to keep their customers up to date with the latest news and offers. For 2011 they are having a corporate rebrand - the limitations and inflexibilty of the ageing Wordpress system was not sufficient.

So, eConcepts converted the entire Wordpress blog into the more powerful Drupal system and provided a complete redesign. The conversion ensured all existing content, links and SEO worth was retained ensuring no loss in rankings or traffic, yet giving Awesome the ability to publish much more in-depth content with a lot more ease.